Is my website getting me customers? A simple 15-minute check
A plain-English way for small business owners to find out whether their website brings in calls and enquiries, using free Google tools.
Read the guide →PRACTICAL WEBSITE GUIDES
Understand the problem. Choose a useful next step.
Free guides for business owners working through weekly SEO reviews, keyword positions, Google indexing and website reporting. Start with the issue you are seeing.
Setting up AAA Signal? Visit the help centre for step-by-step setup and troubleshooting for every feature.
Why isn’t my business showing up on Google? Common reasons and what to do
The usual reasons a small business website doesn’t appear in Google search, in plain English, with practical next steps for each.
Read the guide →How to track enquiries from your website (forms and phone calls)
A plain-English guide to counting website form enquiries and phone taps in Google Analytics, so you know which marketing actually brings in work.
Read the guide →Google Business Profile for local service businesses: a plain-English setup checklist
Step-by-step checklist for setting up a free Google Business Profile so a local or trade business can appear on Google Maps and the local results.
Read the guide →A weekly website check for small business owners (10 minutes)
What to look at on your website each week, in plain English, so you notice problems early and know what’s working.
Read the guide →A weekly SEO report checklist for small-business owners
A practical weekly review of search visibility, useful landing pages and enquiry measurement, without treating every fluctuation as an SEO problem.
Read the guide →How to read average keyword position without being misled
Understand Search Console average position, changing impressions, missing queries and overlapping date windows before judging a keyword’s progress.
Read the guide →What to include in a small-business SEO report
Build a useful SEO report with clear scope, meaningful Google figures, measurement limits and a short action list. Learn what to include and what not to infer.
Read the guide →Discovered – currently not indexed: what to check next
Understand why a discovered page may not yet be indexed, which checks matter, and when to request indexing in Google Search Console.
Read the guide →Sitemap returns 200 but no page URLs were found: a troubleshooting guide
Check why a sitemap can load successfully while an SEO tool discovers no pages, including sitemap indexes, redirects, access differences and parsing failures.
Read the guide →Search Console clicks vs Analytics sessions: why the numbers differ
Learn what Search Console and GA4 measure, why Google clicks differ from website sessions, and how to read landing pages and enquiry events.
Read the guide →Want your own reports in one place?
Explore the dashboard’s reporting and indexing tools, then choose whether AAA Signal fits your business.
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