Count real enquiries, not just clicks Clicks are nice. Phone calls pay the bills. Let's count the calls. Your website needs to send an Analytics event, like generate lead, after a successful enquiry. Not when someone just opens the form. Send yourself a test enquiry, and check the event shows up in Analytics Realtime. In Connections, click Load recorded Analytics events, choose your enquiry event, and save. From then on, your Overview counts enquiries, and shows where they came from. Rather not touch it? Our Enquiry tracking setup installs it, counts phone taps and forms, and tests it for you. The full written guide is on the help page. aaasignal.com.au.